In Russia, they proposed to create an unofficial vacation – the day of the hotel swan, which will be held on July 22. With the idea of bringing it to the calendar, the Othello hotel reservation service has been known for Lente.ru.
It should be noted that authors are inspired by a swan from a towel as a symbol of care and pleasant memories of tourism.
The day of the Swan Hotel is a new fun holiday, when you are sure to review the photos from the previous travel, share with friends the pictures of cute towels or try to twist themselves, according to service representatives.
The authors of the idea chose the date on July 22, because this is in the middle of the summer, when millions of people travel. According to the service, most Russians (98 percent) travel in the summer. Of these, 48 percent likes short tours, in a month, 38 percent leaves many times a season and 12 percent by week.
Earlier, experts of the same service discovered that the people had loved short trips across the country. In the summer of 2025, Russia's second time (60 percent) was regularly sent on a small trip for one to three days.